Alzheimer’s Concepts

NOTES
A devastating disease makes for compelling creative. I had the pleasure of working on a pitch for a new drug treating Alzheimer’s agitation. The concepts challenge the audience to see the difference between their loved one and the physicality they endure, and treat accordingly. (Scroll through each concept for 2nd and 3rd deep)

CLIENT / Pitch Work
ROLE / Art Director
AGENCY / precisioneffect